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My website is copied! Now what!

It is one of those moments that feel slightly surreal. The scene: Sunday 10am, me frantically shooting new photos in my living room for a Marks & Spencer's campaign and rushing upstairs in the office every ten minutes to check the results and decide if I need more (which I do, every time). Husband and child are out of the house for a few hours, so everything is in GO GO GO mode.

Then I decide to check Twitter and maybe post a sneaky peek of the campaign when a message from fabulous fellow blogger Anna Lysik of "Don't cramp my Style" blog pops up.

Anna is reasonably upset as she's just discovered a website in the States that has copied her entire content - and we're talking hundreds of blog posts. What's worse, the posts have been attributed to a "Yasmin" and not to Anna. Anna does her research and finds my posts on the website as well before raising the alarm.

Now, as I said, it's 10am, I'm in a hurry, and I kind of dismissed the gravity of the situation (unlike Anna, I have yet to process the gravitas of the situation). It takes me exactly 33 hours to finally act. What would you do in a situation like that? Should you care?